Saint-Gobain reinvents its brand

New Saint-Gobain brand
8 Jun 2016
Discover the new Brand Identity of Saint-Gobain

The logo is the expression of a brand strategy tuned to today’s communication challenges.

“Digital technology is changing how we engage with our customers. Until now, we have emphasized the decentralized nature of the Group, based on the extensive recognition our subsidiary brands enjoy among professional customers. Today, the Group wants to connect more closely with end users, the people who occupy the buildings around the world where our solutions are used. Whether people are at home, at work or on the move, Saint-Gobain materials contribute to individual wellbeing and to our collective future. Our mission? To create great living places and improve daily life.” Pierre-André de Chalendar, Chairman and Chief Executive Officer of Saint-Gobain.

Click here to read more about the new Saint-Gobain brand

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